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Get online bookings directly on Google through “Reserve with Google”

April 20, 2021 — Amber Last modified on April 28, 2021

Thanks to Salonized and our Reserve with Google integration, your services can be booked directly and seamlessly on both Google Search and Google Maps. You can now show a “book now” button onto your Business Profile on Google. With this, you have another quick and convenient way for your customers to book your services.

All bookings and availability are automatically synchronized in real time with your Salonized account, so you always have a complete overview of all bookings and channels, avoiding double bookings.

Why Reserve with Google?

Online booking at beauty salons and hairdressers has been indispensable for years. We like to brainstorm along with you about your online presence and help you to be visible in the right places.

That's why we started a partnership with Reserve with Google to make that happen for you. The integration increases your visibility online and offers customers an easy booking experience.

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People are using Google with a specific goal, for example, searching for the closest hairdresser. Google already provides you with a nice overview of company information, but often the customer has to go through several steps before the appointment is made.

Picking up the phone can be inconvenient for many people, so there is a chance that you’ll miss out on these customers. To make this process easier, Salonized and Reserve with Google now offer the possibility to schedule an appointment directly through your Business Profile on Google Search and Maps. This makes it even quicker to make an appointment and makes it easier to receive your bookings.

How it works

There are two ways customers can find you through Google: by searching directly on the name of your company or by searching on salons or treatments nearby.

Making an appointment through Google is just as easy for clients as using the booking widget on your own website. This is how it works:

  • The client is looking for a salon in the neighbourhood; with the Reserve with Google integration a book-now button appears next to your Business Profile.
  • The customer selects “Schedule”
  • Chooses the desired service, date and time. The available times will be shown based on your Salonized calendar
  • The customer fills in their contact info and confirms the booking
  • Both Reserve with Google and Salonized send a confirmation email to your customer, as well as a reminder
  • A review request will be sent to the customer after the appointment, from Google (this way you can collect reviews faster on Google) and from Salonized (if you have set this up)
  • Every new booking or modification to an existing booking is directly synchronized between Google and Salonized. No worries about double bookings!

All benefits summed up

» Reach new customers thanks to Reserve with Google There are probably a lot of people on Google looking for a salon or certain treatment nearby. With this integration it is easier for customers to book an appointment. It’s just a matter of searching for a salon, matching the customers wishes and book!

» Stand out from the competitors The booking button right next to your company info in Google Search and Google Maps will help you stand out from the results when potential customers are looking for a salon nearby.

The booking button only appears in the Google results for companies that work with a Reserve with Google partner such as Salonized. Customers who are looking for a salon or treatment nearby do this to schedule an appointment; so make it as easy as possible for them!

» Maximize your reach Reserve with Google offers you an extra platform where you can acquire customers, in addition to your website and social media. Looking for a way to expand your customer base? This integration is a great way to reach people who are not yet familiar with your salon.

Enable the Reserve with Google integration now

Curious about the effects of Reserve with Google on the growth of your salon? Now is your chance to try it out!

To make use of the integration Reserve with Google you need to make sure the salon can be found on the Map and an account at Salonized. Not yet familiar with Salonized? Create a trial account or contact us!

Everything you need to know about enabling the integration can be found on this help page. But you can always give us a call if you have any questions 👉 (+44) 116 326 3231.

Amber Provoost

Content Lead

Amber loves 90's dance classics, craft beers and radiant light shows. As part of the Growth Marketing team, she likes to inspire you through captivating copy and loves to share all her knowledge with you on her blogs.

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